About Us

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Stewart BinnsStewart Binns (Chief Executive), has been a media professional for over thirty-five years, specializing in historical documentaries, archive representation, acquisition and restoration, sports production and magazine programming. After training at the BBC in documentary features and current affairs, he spent eighteen years at TWI as Senior International Vice-President and Director of Special Projects and two years at Octagon CSI as Head of Production.

Highlights of Stewart’s career include the launch of Trans World Sport in 1987, Artworld in 1989 and Futbol Mundial in 1993; the official histories of world football for FIFA, the Olympic Games for the IOC and Wimbledon for the AELTC; the authorized biography of Tiger Woods; the establishment of the IOC’s Camera of Record at the Olympic Games, the Olympic Television Archive Bureau (OTAB) and The Olympic Series, the IOC’s library of historical programming.  

Stewart has produced a range of award-winning historical documentaries including Churchill, Chasing Churchill, Fabulous Fortunes, Inventions, Century and the ground-breaking In-Colour genre of programming, particularly the BAFTA-winning Britain at War in Colour.

Stewart’s television awards include a BAFTA, a Peabody and a Grierson, four RTS awards, four Indies and over thirty international television accolades.

At BAMI Stewart continues to produce a variety of titles from documentaries to promotional films and commercials.   He also spends much of his time offering his knowledge and experience as a media consultant, specializing in content management and origination, creative thinking and innovation and in building bridges between the former glories of ‘traditional’ media and the wonderful but overwhelming innovations of ‘new’ media. Recent consultancies have included: the Salzburg 2014 Olympic Winter Games Bid, the Board of Control of Cricket for India, Powerboat P1, the Rio 2016 Olympic Games Bid, Crystal CG China, Mission Hills Group China, Honav China, WISPA, WSF and Sport England.

For many years, he was a member of the IOC’s Marketing Commission and is often called upon to speak on topics as diverse as programme-making, marketing communications, brand development, creative writing and archive/content management.

An author of several books, including Britain at War, America’s War, The British Empire in Colour and The Greatest, his first novel, Conquest, an epic adventure set in the 11th century, was published by Michael Joseph (Penguin) in February 2011 and quickly became the number-one debut historical fiction book of the year. His second novel Crusade a sequel to Conquest, was published by Penguin in April 2012 and the third, Anarchy, is out in April 2013.   He is currently working on number four, Lionheart.

For more information on Stewart visit www.stewartbinns.com


Lucy BinnsLucy Binns (Managing Director), has worked in the media business for twenty years. She worked at TWI for eleven years where she was Vice-President and Head of Global DVD Sales. Under Lucy’s guidance, TWI’s DVD sales developed into a global business through retail, direct response, premium, continuity, cover-mount, newspaper and part-work deals.  

Her clients included; FA Premier League, FIFA, International Olympic Committee, International Rugby Board, the All England Lawn Tennis & Croquet Club, Tennis Australia, the Royal & Ancient Golf Club of St Andrews, the PGA European Tour, the United States Golf Association, the PGA of America and Rolex. Lucy oversaw the distribution, marketing and release of a diverse group of titles across a wide range of genres - from fitness to comedy, from sporting event highlights and profiles to historical  documentaries. For example: Tiger – the official 3-part series on the life and career of Tiger Woods, Play Like Champions – The Official Manchester United Skills Series, The History of The Wimbledon Championships, The In-Colour series, Muhammad Ali – Through the Eyes of the World, Own Goals & Gaffs with Mark & Lard, Ashtanga Yoga with Antonia Kidman.

These titles were distributed through customers like Universal Pictures, Warner Vision, BBC Worldwide, Buena Vista, Lace International, Fremantle and Contender.

In 2005, Lucy moved to Octagon CSI as Vice-President Head of Global DVD, Inflight, Footage and Archive Sales. There, her clients included; The Football Association, The Football League, SANZAR (South African, New Zealand and Australian Rugby) and the England & Wales Cricket Board.

At BAMI Lucy looks after Sales, Representation, Events/Communication as well as the Finance and Administration. She also handles the publicity for Stewart in his role as an author.